What is BTME?
BTME or BIGGA Turf Management Exhibition is the premier turf management exhibition in Europe, which takes place at Harrogate Convention center every year. The event attracts turf managers, golf club owners, decision makers as well as members of the British and International Golf Greenkeepers Association (BIGGA) and has evolved to become the must-attend event for those in the turf management business. Harrogate Convention center is an ideal choice for the event, thanks to its flexible exhibition solutions and world class facilities.
Who is Husqvarna?
Husqvarna provides professional forest, park and garden products and is known in the industry for their innovation, reliability and performance. Husqvarna manufactures a wide range of products for both professionals and homeowners and has developed various technologies for improved efficiency and a reduced carbon footprint.
What was the Brief?
As a key player in the industry, Husqvarna wanted an exhibition booth to mirror their green credentials as well as to make a bold statement to visitors. With so many tools in their portfolio, a booth with ample show space was needed, as well as room for the team to meet and greet visitors.
The Challenge
With BTME being such an important industry event, Husqvarna needed the booth to meet their specific requirements in terms of the exhibition booth design as well as the stand build.
The Result
Fret Free Productions has been trusted by Husqvarna to design and build booths for a number of years, thanks to their competitive pricing and high standards of professionalism and the booth for BTME was another successful design and build. Fret Free Solutions opted for the beMatrix frame system, which is a sustainable solution for temporary constructions and a striking design to match the vision of Husqvarna for a stand out exhibition booth at BTME.